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Local Data Company - Ultra Wide Band Footfall Data – Research Aggregated data

Local Data Company - Ultra Wide Band Footfall Data- Research Aggregated data is an aggregated hourly footfall estimate for select retail locations in England obtained using Ultra Wide Band (UWB) radar devices. These data are used as a proxy for estimating footfall or the count of shoppers at retail locations. The sensors capture the wave signals sent by the UWB radar and detect people within the field of vision.

This UWB Radar footfall data produced by the Local Data Company (LDC) in collaboration with the CDRC contains daily hourly aggregated footfall counts. The data covers a period of August 2019-October 2022 after an initial testing phase in January 2019. There are 54 sensors in operation distributed in 9 towns across England as of October 2022. UWB radar data is considered more accurate than WiFi probing methods used in the SmartStreetSensor datasets.

The dataset includes details about the locations of UWB devices and the approximate street, town and county of shop locations. Footfall estimates are presented as hourly sums and estimated mean values.

Controller: 
University College London (UCL)
Additional Info: 
FieldValue

Source

Local Data Company

Attribution

Data provided by the Consumer Data Research Centre, an ESRC Data Investment: ES/L011840/1, ES/L011891/1

FieldValue
Modified
2024-04-09
Release Date
2022-10-17
Frequency
Hourly
Spatial / Geographical Coverage Location
England
Temporal Coverage
August 2019 to October 2022
Granularity
Street
Author
Local Data Company
Contact Name
Dr Maurizio Gibin
Contact Email
POLYGON ((-6.7036926746 49.7133142846, 1.9288146496 49.7133142846, 1.9288146496 55.9920568951, -6.7036926746 55.9920568951, -6.7036926746 49.7133142846))
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